If you want to sign up a lot of people to your MLM, you need a lot traffic. If you want to get this traffic for free, you have to offer people something in return. Offering something of value, whether it be a review, a bonus or a how-to guide is always more effective than a direct sales pitch. Not only does it build credibility, but people are more likely to visit your site in the first place if they receive something.

Think who your audience is. What else are they interested in. What services or products they use. Build a page or a website targeted around that service. While you have their focus, introduce them to the MLM you are offering.

I have a very popular Squidoo page Send Files From Your Computer To Any Cell Phone. I figure people that use cell phones are a pretty good match for Zenofon telephone service. In this page I offer many ways, both free and paid to transfer files between your computer and your cell phone. It helps my readers create their own ringtones, wallpapers and screensavers. On that page I added a link to Zenofon with a short promotional offer. That is the most clicked on link on the page.